Unequal is an athletic start-up that is quickly redefining protection in the sporting world. Their wide range of products are all reenforced with military-grade kevlar to help protect athletes in football, soccer, baseball and more. Unequal’s agency approached us with the mission to create as much content as possible for their site and social channels. We began by focusing the attention on their flagship product, the Halo headgear. Our first experience with the Halo was put to the test in a State Championship 7-on-7 flag football tournament. There was no one better suited to take the gear for a ride than some of Texas’ best football players.
CLIENT Unequal Technologies
SERVICE Shoot, Edit, Motion Design